One of my favourite books when I was younger was the Point Horror title, TRICK OR TREAT. I can still remember the picture on the cover and the sinister tagline;
Trick or treat, trick or treat, candy is dandy but murder is sweet.
Which just goes to show that all you need is a catchy, (albeit slightly nonsensical), rhyme, a spooky house and some orange foil and you can haunt a reader for more than 20 years. Since then Halloween has always held a special place in my heart. The year I was 16 at a friend’s Halloween party I changed from my original outfit into a clown’s costume complete with mask part way through the night scaring the life out of the other guests. I then threw a party in my late teens which involved a Scream outfit worn by several different people, the final one wielding a real knife in order to terrify people. It’s amazing I had any friends left after that but they were clearly frightened to drop me, just in case…
So, you can imagine my delight years later to come across a writer who shared my love of Point Horror, Stephen King and all things creepy. I started working with Carla Spradbery in 2010 after she attended a Marie Claire ‘How to Get published’ event and while we didn’t manage to place her first manuscript with a publisher I knew that her writing and ideas were so strong that it was only a matter of time before we would be seeing a book from her on the shelves. Carla has always been hardworking and good at taking on board feedback – hugely important qualities for an aspiring writer to have. Four years later and THE 100 SOCIETY, her debut dark thriller for teenagers has just been published by Hodder. Reviews have been fantastic and Carla is putting the finishing touches on her next book, which will be published next year and she is still spreading fear, not just with her novels but with her top 10 horror moments too.
As publishers look for the right moment to launch new books it seems that Halloween as a season is becoming more and more important. The Bookseller reported a few days ago that even by mid October sales of Halloween themed children’s books had increased by 65% so we’re not the only ones getting into the spirit!
This year, with a new baby, my Halloween plans are less elaborate than usual – carving a pumpkin and dressing my daughter up as a skeleton is about as exciting as it gets. I’m sure she would consent if only she knew – after all it is in the genes. It will be a while before we’ll be trick or treating but that gives me plenty of time to start planning her parties and hunting for new books to feature on her Halloween reading list.
Little does my daughter know – she actually dressed up for Halloween last year too.